The Organization History

McDonald's Corporation is the world's largest chain of hamburger fast food restaurants, serving around 64 million customers daily in 119 countries.The company began in 1940 as a barbecue restaurant operated by the eponymous Richard and Maurice McDonald.

In 1948 they reorganized their business as a hamburger stand using production line principles. It is often erroneously thought that McDonald's originated standardization in the production and service of fast food, but it didn't.

The company did, however, contribute greatly to that standardization. In 1948, Mac and Dick McDonald introduced the "Speedee Service System", which helped to further the principles of the modern fast-food restaurant. 

In 2003, the company launched the ‘I’m lovin’ it’ campaign. In 2005, McDonald’s started its McDelivery service.

In 2006, the chain announced that it will publish nutritional information on its packaging of all its products, for the benefit of the customers.

Considering the huge success and brand McDonald’s has become, the food chain is spread across the world in almost all the major cities of the globe. Being economic and user friendly, the success rate of the company cannot be doubted.

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